What do you do?

What do you do?

A simple question with a difficult answer.

Anyone who’s been around me for more than 30 seconds knows that I’m basically obsessed with the question: “What do you do?” It has spun off energetic “Jo Jo Style” discussions where I’ve covered ideas such as:

  • Resumes and job descriptions are a 20th-century construct and are fundamentally broken.
  • The idea of the auditory first impression.
  • You date a job you don’t marry it.
  • Businesses measure talent like a commodity and why that’s a bad idea.
  • Ladybadass and how we should all (yes, guys too) tap into our inner ladybadassery
  • Why people quit their jobs.
  • People are generally crap at answering what they do.
  • Leaders’ answers to that question are not the same as their team members. Spoiler alert - this is not a good thing.
  • It is tough to answer this question.
  • Why we should all be good at answering the question “What do you do?”

I could go on and on and on...and on...yes, there’s lots more to come.

Add to this that for the third time in a couple of weeks, I had a friend look at me and say, “No really, what is it exactly you do?”

I get it. Answering the question, even for me, is hard. One sentence never quite sums up all your awesome, and the idea of even dancing close to the line of douchey braggy person makes you just want to squirm.

But I heard ya’ll. I wasn’t being clear. And when, you awesome people you, wanted to share some of my awesome with others, it was hard to explain.

So I’ve tried to make it easier. I’ve tried to make it easier so that people who haven’t experienced the “Jo Jo Magic Trick” can explain it to others.

I bring you the new and improved JoannaBloor.com

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  • Why and how can an individual work with me? We have an answer: Make it about YOU.
  • Why would a company want to bring me in to work with their teams? We have an answer there too: Make it about YOUR TEAM.
  • Why on earth events like Dreamforce or TED want me to grace their stage? What’s in it for their audience? - You guessed it. We’re talking about that too. We even have a video! Make it about YOUR AUDIENCE.

So here is where you come in and a little favor. Because, like everyone I work with, figuring out the answer to the question “What do you do?” is hard. You only find out if you have it right by asking.

So will you to take a look? Is the answer to “What do I do?” clear?

I’d love to know.

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Paying it backwards

Paying it backwards

Should we be "reward setting" instead of "goal setting"?

Should we be "reward setting" instead of "goal setting"?