How to Introduce Me (and Why It Matters)
In the spirit of making myself more inevitable, here's some language you can use to introduce me to people you think could use my kind of magic.
A Quick Note on Who I’m For And Why My Intro Says What It Says
This is not positioning work. If someone has a thing that isn’t selling, there are a dozen experts who can help them fix that. I’m not one of them. As you know, what I do is a bit different. I’m about the "quantum thing", the fuzzy, emergent, not-quite-formed-yet potential. It’s often messy. It’s always powerful, and it usually gets ignored. It is, however, where all the magic happens, creating momentum around that? That’s where I get going.
You’ll see the copy below on HOW to invite me. It’s not positioning either. It’s explicitly designed to be intriguing enough to create curiosity, and with your nudge, the conversation can start. A conversation is how we find out if there’s potential for something extraordinary. Magic, right?
When to Think of Me
INDIVIDUALS WHO NEED MOMENTUM FOR THEMSELVES: When someone wants others to invite them in.
AN IDEA THAT NEEDS MOMENTUM: When an idea needs the 2nd Audience to be intrigued too.
A ROOM THAT NEEDS MOMENTUM: When a team or room needs to invite itself into a different future, Sequins often included.
Will you wield your magic powers? - Your nudge matters.
If they say yes to meeting me, it’s usually because you saw something in my way of thinking that could be useful to them. That signal matters. Can you share what you see with both of us? It’s the first step in the magic of momentum making.
The Language
Designed to copy and paste. But feel free to add your particular perspective to the conversation.
I want to introduce you to Joanna Bloor. She flips the human-to-human power transfer so others see the future value in what you're building. So instead of you pitching, they’re inviting.
We call her The Potentialist. Her brain lives in the undefined future.
What does she do? She creates momentum. For you, when you want others to invite you in. For your idea, when people aren’t “getting” it. For your group, when they need to invite themselves into the future.
Really want to jump into the future with her? When you meet her, ask her about the "Quantum Thing."
I think you might need her because….